Reading Richard Evans’s The Pursuit of Power: Europe 1815–1914, I discovered this anecdote about Ioannis Kapodistrias, appointed by Russia as governor of Greece in the late 1820s:
He introduced the potato into Greece, in an effort to improve people’s diet. At first, this met with deep skepticism among the peasantry, who refused to take up his offer of free distribution of seed potatoes to anyone who would plant them. Trying a new tactic, Kapodistrias had the potatoes piled up on the waterfront at Nafplio and surrounded by armed guards. This convinced local people and visitors from the countryside that these new vegetables were precious objects, and thus worth stealing. Before long, as the guards turned a blind eye, virtually all the potatoes had been taken — and their future in Greece was assured.
This reminded me of something I read many years ago, in Fernand Braudel’s The Identity of France:
In France, despite its early success, it was not until the mid-eighteenth century that the potato was regarded as truly ‘worthy’ to be eaten, with partisans prepared to defend it on both dietary and culinary grounds… In the géneralité of Limoges, potatoes were originally banned because they were thought to cause leprosy…
The corner was not really turned until the severe famine of 1769-70. The following year, the Academy of Besançon set an essay competition on the subject: “Suggest food plants which might be used in times of famine to supplement those usually eaten.’ All the essays mentioned the potato — notably the winning entry, which came from Parmentier. He then embarked upon a massive propaganda campaign, deploring ‘the mocking humour of our scornful citizens’. He published widely, gave advice on the growing and storing of the potato, organized gourmet dinners in his own home at which nothing but dishes made from potatoes were served…, brought to Paris all the varieties then cultivated in France and had even more shipped from America to give a better selection. He finally obtained from Louis XVI, in 1786, permission to set up an experimental plantation on about 20 hectares just outside Paris in Neuilly, on the untended and infertile soil of the plain of Sablons. It was a complete success. In his efforts to attract consumers, Parmentier concluded that the best method would be to entice people to steal his potatoes. So he ostentatiously had his plantation guarded by the maréchaussée, the local police — but only by day. Similarly, he advised landowners not to force potatoes on their peasants, but to plant one fine field full themselves and ‘expressly forbid anyone to enter’ — a more subtle approach than that of Frederick II of Prussia who sent in the troops to make the peasants plant potatoes.
Is it possible that Kapodistrias knew of Parmentier’s example? I guess so. Was this actually a well-known method for tricking the childish peasants into trying something new? Maybe. Or are these anecdotes, rather, merely recrudescences of a universal myth about how to trick the childish peasants? I’m not interested enough to track down the references…
Common Infirmities 